Prerequisites

• A university degree in media.
• Interest in economic and financial affairs.
• At least one year of journalistic experience for those without a media-related degree.

Course Description

The Business News Presenter Course aims to prepare participants to work as professional presenters of economic news bulletins by acquiring the skills needed to read, analyze, and deliver economic news in a clear and engaging way. The course focuses on both the practical and theoretical aspects of preparing economic bulletins and conveying economic information with accuracy and professionalism.

Course Objective

By the end of this course, participants will:
• Explain the fundamentals of economic media and the financial terminology used in news bulletins.
• Analyze economic and financial indicators and highlight the key points in an understandable manner.
• Present the economic bulletin with clear voice delivery and appropriate language.
• Write accurate and appealing economic news scripts suitable for broadcast.

Course Outline

• Fundamentals of business media:
- Definition of the business news bulletin and its role in media.
- Key economic and financial terms.
- Understand economic news and its impact on the public.

• Reading and analyzing economic data:
- Interpret key economic indicators.
- Reliable sources of business news.
- Simplify economic terms for the general audience.
- Read financial data and official reports.

• Presentation and broadcasting techniques:
- Characteristics of a successful business news presenter.
- Voice skills, delivery, and pacing.
- Body language and eye contact in front of the camera.
- Methods of interacting with the editorial and production teams.

• Preparing and presenting the business bulletin:
- Write economic scripts using clear media language.
- Prioritize news items in a bulletin.
- Transition smoothly between news and reports.
- Handle breaking news during the bulletin and manage urgent situations.

Course Benefits

• A graduation certificate by Al Jazeera Media Institute.