Prerequisites

• Basic familiarity with video editing apps and software.

Course Description

This workshop focuses on equipping participants with practical skills and creative ideas for producing professional Reels content. Participants will learn strategies for developing compelling concepts, proper shooting and lighting techniques, and quick editing methods using mobile applications, enabling them to create short videos that achieve greater reach and impact.

Course Objective

By the end of this workshop, participants will:
• Discuss the nature of Reels content and the key elements of success on Instagram.
• Produce short-form content from the planning stage through filming.
• Apply editing skills to create a polished, publication-ready Reel.

Course Outline

• Introduction to Reels production:
- Characteristics of Reels content and how it compares to other video formats.
- Understand Instagram’s distribution algorithm.
- Identify the target audience and define the message.

• Stages of Reels production:
- Develop an idea and turn it into a short script.
- Mobile filming techniques (lighting – angles – movement).
- Use effects and music appropriate to the content style.

• Quick editing and post-production:
- Leading mobile apps for video editing.
- Editing steps, including adding text and visual effects.
- Enhance video quality and prepare it for publishing.

Course Benefits

• A participation certificate by Al Jazeera Media Institute.