Al Jazeera Journalism Review
Ethar El Katatney
Young Audiences Editor at The Wall Street Journal. Previously worked as an Executive producer at AJ+ and Egypt Today, the leading current affairs magazine in the Middle East, and at its sister magazine, Business Today.
Writer’s Articles
Why Social Media Storytelling Can Take You Closer to Your Audience
Journalists have evolved from traditional tools to digital platforms, yet storytelling remains central to their work. With the rise of social media, especially among younger audiences, news organizations face challenges in delivering concise, engaging content that competes with a myriad of online distractions.
Published on: 2 Aug, 2021