Prerequisites

• Experience in managing businesses and projects.
• Desire to develop creative management skills.

Course Description

Creative management is the art of cultivating and harnessing creativity within an organization to drive innovation, problem-solving, and overall success. Beyond just generating new ideas, it involves effectively implementing and managing these ideas to create lasting value and competitive advantage. This course empowers participants to develop their creative thinking and management skills, enabling them to become more innovative and effective in their leadership roles.

Course Objective

By the end of this course, participants will:
• Define the core principles of creative management and its impact on organizational performance.
• Foster a workplace culture that encourages creativity and innovation.
• Apply leadership techniques to motivate and manage creative teams effectively.
• Implement creative management strategies and measure their impact.

Course Outline

• Introduction to creative management:
- Definition and importance of creative management.
- The link between creativity and business success.
- Characteristics of effective creative leaders.

• Creativity in the workplace:
- Techniques for generating creative solutions.
- Identify opportunities for innovation.
- Strategies for nurturing innovation within the organization.

• Leading creative teams:
- Leadership styles for managing creative teams.
- Techniques for fostering collaboration and idea sharing.
- Adapt to change and uncertainty in creative projects.

• Creative management implementation:
- Techniques for innovative problem-solving.
- Make decisions based on creative insights.
- Key performance indicators for creative projects.

Course Benefits

• A graduation certificate by Al Jazeera Media Institute.