Prerequisites

• No prior requirements.

Course Description

TikTok has become one of the most prominent digital platforms for creative expression and the sharing of engaging short-form storytelling content. This workshop aims to introduce participants to the fundamentals of visual storytelling in short videos, strategies for attracting audiences, and effective use of the platform’s tools to deliver messages in an innovative and compelling way.

Course Objective

By the end of this workshop, participants will:
• Explain the fundamentals of visual storytelling on TikTok.
• Develop an engaging and interactive short-video concept.
• Use TikTok’s tools to enhance the visual and audio quality of content.

Course Outline

• Introduction to storytelling on TikTok:
- Characteristics of short-form video on TikTok.
- The difference between traditional storytelling and short digital storytelling.
- The importance of visual narrative in attracting followers.

• Build a short digital story:
- Choose the core idea suitable for short videos.
- Identify the target audience and the nature of the content.
- Structure short videos to ensure engagement.

• TikTok tools and techniques:
- Explore in-platform editing tools.
- Use text, filters, and sound effects.
- Incorporate music and visual effects into the story.

Course Benefits

• A participation certificate by Al Jazeera Media Institute.