Our Courses

Meeting the Press

Meeting the Press
TRAINER

TRAINER

Khadija Bengana

INFORMATION

From: 08/01/2023 - 12/01/2023

Time: 09:00 - 16:00

Category: Communication and Public Relations

8300QAR / 2274USD

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Prerequisites

• Desire or need to appear in the media for special reasons or for the needs and nature of work.

Course Description

This course aims at transferring the knowledge in an effective way to serve the objective goals of all public and private organizations, through television, radio, newspapers, internet, conferences, or any other media enabling to reach to largest audiences. This course is designed to help professionals and managers to understand the basics and rules of dealing with the media in the real environment and to provide participants with the appropriate skills to understand the media tools in general.

Course Objective

At the end of the course, participants should:
• Understand the rules of dealing with the media (TV, conferences).
• Be able to understand the media platforms and perceive the general concept of media
• Learn how to properly prepare interviews and use them for the objective gals

Course Outline

• An introduction to the media and its working mechanisms.
• Introduction to press interviews and how to deal with them.
• Practical exercise on appearing in television interviews.
• Introduction to methods of designing and developing a media message.
• A practical exercise on delivering the media message.
• Introduction to ways to defend the situation.
• A practical exercise in defending difficult ideas.
• Dealing in multi-guest interviews.
• Multi-guest interview exercise.
• The press conference (Why do we hold it? When do we hold it? Who participates in it?).
• Practical exercise for the press conference.

Course Benefits

• A graduation certificate by Aljazeera Media Institute.