Prerequisites

• Previous managerial or leadership experience.
• Basic understanding of digital transformation concepts.

Course Description

The world is witnessing rapid transformations driven by the revolution in artificial intelligence and digital transformation. This reality compels managers and leaders at all levels to develop their tools, rebuild their perspectives on management and leadership, and acquire new skills that enable them to guide their teams effectively in hybrid environments that combine humans and intelligent technologies.
This program has been specifically designed to equip managers and leaders of various levels with the ability to understand AI applications in work environments, leverage big data, make more informed decisions, and lead change with confidence and agility. In addition, it empowers participants to build a smart organizational culture characterized by innovation, flexibility, and readiness for future digital transformations.

Course Objective

By the end of this course, participants will:
- Understand digital transformations and the impact of artificial intelligence on administrative work environments and leadership.
- Use AI tools and data analytics to support both strategic and daily decision-making.
- Develop smart tools for planning, performance monitoring, and decision-making.

Course Outline

• Fundamentals of management and leadership in the digital era:
- The evolution of leadership and management concepts in the context of the Fourth Industrial Revolution.
- Differences between traditional leadership and smart leadership.
- Roles of leaders and managers at various levels (executive – middle – supervisory).
- 21st-century managerial skills in a technological environment.

• Artificial Intelligence in leaders’ language:
- Types, stages, and applications of artificial intelligence.
- Differences between machine learning, deep learning, and generative AI.
- Opportunities and risks of artificial intelligence in the workplace.

• Smart data analysis:
- Understand big data in an organizational context.
- Simple tools for extracting insights from data.
- Develop smart dashboards for teams and departments.

• Leading digital transformation and innovation:
- Digital transformation strategies and their impact on organizational structure.
- Smart managerial tools for supervisory and middle levels.
- How to lead and manage teams amid digital changes.
- Encourage a culture of experimental innovation and learning from mistakes.

• Governance and ethics in Artificial Intelligence:
- Human values in the age of technology.
- Address issues of privacy, bias, and transparency.
- Institutional governance frameworks related to AI technologies.

Course Benefits

• A graduation certificate by Al Jazeera Media Institute.