Prerequisites

Working in the field of innovation of services and products in the administrative or media field
- Ability to work within a team
Working in the field of innovation of services and products in the administrative or media field
- Ability to work within a team

Course Description

Application of Design Thinking Methodology in Innovation
Cultures capable of "creating the future" are an urgent necessity today for organizations and teams in different sectors. The innovative design thinking rules adopted by the innovative consulting firm IDEO provide people with different tools, techniques and principles of thinking. Where you can see new opportunities and create solutions that make a difference ... Mastering design thinking requires practice. Regardless of the role or level of your organization, the journey should begin...
Design thinking provides individuals and organizations with the tools they need for current challenges and for the future.

Course Objective

By the end of the course participants will be able to:
- Understanding the principles of innovation and rules of creative work
- Build innovative work teams
- Identify work challenges and design solutions that suit them creatively
- Practice design thinking skills in the development of innovative prototypes.
- A deeper understanding of the real challenges of customers.
- Developing a common language for innovation.
- Integrate design thinking into your business culture.

Course Outline

If you are designing solutions, products, services, systems and processes, start your journey with design thinking to help you create new opportunities through:
- Put customers at the heart of the design process.
- Transform ideas, data and insights into actionable ideas.
- Transform ideas into more effective solutions in today's markets.

Course Outline:
• Inspiration:
At the Inspiration stage, solution designers learn directly from users who design solutions for them by engaging in their lives and deeply understanding their needs. I have my design challenge:
- How do I start?
- How can I conduct interviews?
- How can I stay centered around people?

• Ideation:
At the conceptual/ideation stage, solution designers form a perception of what they have learned at the inspiration stage, identify opportunities for design, and generate ideas. I have some insights on the challenge:
- How do I explain what I heard and watched?
- How can I turn my insights into concrete ideas?
- How do I generate ideas?

• Implementation:
In the implementation phase, the solution is transferred to the ground and ultimately to the markets. I have an innovative solution:
- How to make the idea of a real solution?
- How can I assess their effectiveness?
- How do I build and test the prototype?

Course Benefits

- A graduation certificate accredited by Aljazeera Media Institute
- scientific resources, scientific evidence and supporting resources in Arabic
- Certificate of attendance from IDEO / Experience Point -