AJMI -Doha

Twelve trainees benefited from a Digital Marketing course delivered by Al Jazeera Media Institute in Port Sudan, Sudan, as part of “Media for Development” initiative, for Space Center. The program aimed to empower media professionals to effectively utilize digital platforms in advancing development issues and engaging audiences more impactfully.

Throughout a three-day training program, trainer Ahmed Salim focused on introducing participants to the concept of digital marketing and its growing significance within today’s media landscape. He equipped them with practical skills to design and execute effective social media marketing campaigns, while also training them on crafting creative content that amplifies impact of media messages, broadens their reach and increases audience engagement.

Participants praised the trainer’s mastery of course content and his ability to communicate information with clarity and appeal. They also commended the diversity of training methods and activities, successful balancing between theoretical explanation and hands-on practice, his adherence to the program schedule, technical proficiency, and his ability to maintain participants’ engagement throughout the course.

Ahmed Salim Yildiz is a media professional and specialized trainer in digital media and media project management. He brings extensive expertise in content strategy development, performance analysis, and designing growth and engagement plans across social media platforms. He is also highly specialized in brand image building, institutional reputation management, and delivering professional training programs in these fields.