AJMI - Doha

Al Jazeera Media Institute and QNB Group signed a media cooperation agreement covering areas of media training, media consultancy and production. The agreement aims to develop skills of Bank’s employees, across all job levels, to engage and communicate with the public professionally, reflecting QNB brand positively in various media outlets.

The agreement was signed on behalf of Al Jazeera Media Institute by Ms. Eman Al-Amri, Director of the Institute, and on behalf of QNB Group by Mr. Abdullah Nasser Al Khalifa, Senior Executive Vice President - Group Human Capital in the Group. 

On this occasion, Ms. Eman Al-Amri, Director of Al Jazeera Media Institute, expressed her appreciation for signing this agreement, emphasizing that cooperation with QNB Group embodies a shared vision of investing in human capital through training, media production and consultancy, serving the strategic objectives of both parties.

She added, “Our shared commitment to building media capacities and enhancing skills makes this agreement an important step towards achieving a sustainable impact aligned with Qatar National Vision 2030. Moreover, combining our media expertise with QNB’s efforts in developing human capital offers a distinguished model of institutional cooperation that effectively contributes to building an advanced knowledge-based society”.

Signing this agreement with a leading media institution such as Al Jazeera Media Network, represented by the Al Jazeera Media Institute, is an important step forward within QNB’s efforts to develop national talent and prepare a new generation of leaders. With this partnership, the bank continues to empower its employees to acquire professional media skills to communicate and interact with various media platforms, master public speaking, and benefit from other specialized services provided by the Institute.

This strategic partnership reinforces innovation and excellence, while consolidating the pioneering role of both institutions in building national talent capacity to meet current requirements and future aspirations. It also reflects both parties’ commitment to strengthening institutional cooperation and supporting initiatives that contribute to development of media sector and providing a professional environment conducive to growth.

QNB Group is one of the leading financial institutions in the Middle East and Africa and one of the most valuable banking brands in the region. It operates in more than 28 countries across Asia, Europe and Africa, providing tailored banking products and services, supported by a workforce of over 31,000 professionals leading banking excellence worldwide.