AJMI - Doha

As part of its Digital Media skills category, Al Jazeera Media Institute has announced the launch of a new specialized training course titled "Digital Field Reporting" among the list of its 2025 program. This course comes in response to the evolving media landscape and Institute’s interest to equip journalists, correspondents and digital content creators with the necessary modern tools that enhance quality of their reports and audience engagement.

The course starts by introducing participants to digital reporting fundamentals and its growing importance in delivering events and facts timely and accurately, highlighting key differences between traditional and digital reports. Then, participants move to planning and preparation phases, where they learn how to conduct prior research, analyze audience needs and reliable sources selection to ensure information credibility.

On practical side, the course focuses, at first, on developing skills of field photography and production, including use of lighting techniques and sound recording to ensure high-quality visual and audio content. Then it addresses editorial aspect, where participants learn how to write and craft digital reports, organizing ideas and integrating photos and videos effectively to produce impactful story.

The course also covers publishing reports across various digital platforms, focusing on strategies to boost reach, analyze audience engagement and using tools to optimize distribution such as content and hashtags marketing.

The course provides a training environment that combines theoretical knowledge with practical application, providing participants with the opportunity to develop comprehensive skills in preparing and publishing digital field reports that meet with expectations of media institutions and audience interests in digital age.

The course is designed for journalists, correspondents and digital content creators interested in boosting their digital presence and refine their skills in producing effective reports that meet the evolving expectations of audience and needs of media institutions.