الابتكار في الصحافة ضمان استمرارها

الابتكار في الصحافة ضمان استمرارها

اجتمع المشاركون في قمة التأثير والإعلام المنعقدة في العاصمة الإيطالية، روما، الأسبوع الماضي - ومعظمهم يعملون في وسائل إعلامية أوروبية- اجتمعوا على اصطدامهم بالعائق المادي في عملهم، سواء أكان ذلك في المؤسسات العريقة أو في المؤسسات الصحفية الصغيرة. وكان من أهم المواضيع التي طرحتها القمة، "تحديات وفرص بناء الثقة بالتقنيات الجديدة". وأوضحت الصحفية إستر ألونسو من صحيفة "إلدياريو" الإسبانية، أنهم فتحوا الباب في صحيفتهم أمام تجريب طرق متعددة لرواية القصة الخبرية، بهدف أن يختار القارئ الطريقة الأمثل له في استهلاك المضمون، فالبعض يحبذ النص وآخرون الفيديو أو الإتفوغراف، وهكذا. كما تعمل الصحيفة اليوم على تشجيع القراء على التفاعل من خلال رسائل الفيديو. وقد أشارت ألونسو إلى خيار الصحف في اعتبار القارئ "زبونا" أم "شريكا"، إذ يساهم الخيار الثاني في استقلالية الصحافة.. الهاجس الدائم لدى المؤسسات الصحفية. وأكدت ما تحدث به مشاركون آخرون من خطورة التعامل مع المحتوى الذي ينتجه المستخدمون على مواقع التواصل الاجتماعي، إذ يحتاج لخطوات كبيرة من التحقق.

وتحدثت صوفي كاسال، وهي صحفية فرنسية تعمل في مؤسسة "نيس ماتان" التي تهتم بما يسمى "صحافة الحلول"، تحدثت عن تلك التجربة الجديدة التي أنشأها فريق صغير من الصحفيين بموارد مالية متواضعة، معتمدين على "إشراك" الجمهور في "اللعبة"، عن طريق التفاعل معهم ومعرفة القضايا التي يرغبون بطرحها.

خليط من الصحفيين والتقنيين

من ضمن التحديات المطروحة كانت خلفية الصحفيين التقنية. وللخروج من تلك المعضلة، باتت المؤسسات الصحفية تدمج في العمل تقنيين لمساعدة الصحفيين في استخدام التكنولوجيا في رواية القصص الخبرية. كاسال أكدت أنه لا يوجد صحفي عالم بكل شيء وأنهم أدركوا ذلك في صحيفتهم فعمدوا إلى تقسيم العمل بين الصحفيين والتقنيين للوصول إلى نتائج مرضية.

نقص التمويل في معظم المؤسسات الصحفية جعلها تتجه لاستخدام المصادر الأقل كلفة للحصول على الأخبار، منها استخدام الهاتف المحمول في التغطيات الخبرية، والتعاقد مع وكالات أنباء عالمية أو محلية فضلا عن وسائل التواصل الاجتماعي، إلا أن كل ذلك لا يعتبر بديلا عن وجود تغطية ميدانية.

أما ألونسو، فقد قالت إن الابتكار في صحيفة "إلدياريو" التي تعمل بها هو من مسؤولية الجميع، ولذلك ليس هناك من تقسيمات داخل فريق العمل لديهم ما بين صحفيين وتقنيين، إذ على كلِّ فردٍ أن يكون مبدعا ومبتكرا وجاهزا لإيجاد الحلول التي يتعاون الفريق بأكمله لتحقيقها.

تغيير العقلية

المشاركون في قمة التأثير والإعلام كانوا من مؤسسات إعلامية مختلفة ومن أعمار مختلفة. الكثير منهم بدأ العمل منذ عقود  في الصحافة، وآخرون في مقتبل العمر والعمل، بيد أن الجميع مستمر في نقاش الأدوات الجديدة التي تخدم عملهم الصحفي. ولم يكن هذا الأمر ليتم بالنسبة للجيل القديم، إلا بعد جهود مبذولة أولا لإقناع أنفسهم بالمضي نحو المستقبل، وإيمانهم أن التمسك "الأعمى" بالوسائل الصحفية التقليدية سيزيد الأمور تعقيدا. آدم توماس، منظم أعمال القمة وهو صحفي شاب يعمل في مركز الصحافة الأوروبي قال إنهم عقدوا القمة 10 مرات خلال العام الماضي (2016)، وسينتهي العام 2017 بخمس قمم لمواصلة الحوار حول كل ما يستجد من تحديات في عالم الصحافة للاستفادة من التجارب المختلفة ولتبادل الخبرات، وإن هذا الحوار لم ينجح إلا لإيمان المؤسسات الإعلامية بضرورة تغيير العقلية والانفتاح على ما هو جديد بشكل ممنهج مدروس.

 

More Articles

Gender Inequity in Sports Reporting: Female Journalists Demand Equality

Gender inequality persists in sports journalism, with female reporters significantly under-represented, as shown by studies revealing that only 5.1% of sports articles are written by women. Advocates call for equal representation, more inclusive hiring practices, and a broader focus on women's sports to challenge stereotypes, improve coverage, and give women a stronger voice in shaping sports narratives.

Akem
Akem Nkwain Published on: 18 Nov, 2024
How Does Misinformation Undermine Public Trust in Journalism?

Reports reveal a growing loss of trust in the media, driven by the extent of misinformation that undermines professional journalism's ability to influence public discourse. The platforms of misinformation, now supported by states and private entities during conflicts and wars, threaten to strip the profession of its core roles of accountability and oversight.

Muhammad Khamaiseh 1
Muhammad Khamaiseh Published on: 13 Nov, 2024
What Explains the Indian Media’s Silence on Muslim Lynchings?

A review of why the Indian media is biased in its coverage of cow vigilantes' lynchings, highlighting how the killing of a Hindu boy by such vigilantes sparked widespread outrage, while the lynching of a Muslim man over similar allegations was largely ignored, reflecting deeper anti-Muslim bias under the ruling BJP government.

Saif Khaled
Saif Khalid Published on: 11 Nov, 2024
Freedom of the Press in Jordan and Unconstitutional Interpretations

Since the approval of the Cybercrime Law in Jordan, freedom of opinion and expression has entered a troubling phase marked by the arrest of journalists and restrictions on media. Musab Shawabkeh offers a constitutional reading based on interpretations and rulings that uphold freedom of expression in a context where the country needs diverse opinions in the face of the Israeli ultra right wing politics.

Musab Shawabkeh
Musab Al Shawabkeh Published on: 8 Nov, 2024
Corporate Dominance and the Erosion of Editorial Independence in Indian Media

Corporate influence in Indian media has led to widespread editorial suppression, with media owners prioritising political appeasement over journalistic integrity, resulting in a significant erosion of press freedom and diversity in news reporting.

headshot
AJR Correspondent Published on: 3 Nov, 2024
Monitoring of Journalistic Malpractices in Gaza Coverage

On this page, the editorial team of the Al Jazeera Journalism Review will collect news published by media institutions about the current war on Gaza that involves disinformation, bias, or professional journalistic standards and its code of ethics.

A picture of the Al Jazeera Media Institute's logo, on a white background.
Al Jazeera Journalism Review Published on: 23 Oct, 2024
Atrocity Inc.: What Max Blumenthal's New Documentary Reveals About Western Media's Complicity in Israeli Propaganda

A digest of Max Blumenthal's new documentary, Atrocity Inc., in which he uncovers how the Israeli PR machinery and propaganda efforts were carefully and intentionally designed to manufacture consent for a campaign of mass death against Palestinians. It reveals how the Western media, especially in the United States, supported Israel's misinformation war.

A picture of the Al Jazeera Media Institute's logo, on a white background.
Al Jazeera Journalism Review Published on: 13 Oct, 2024
A Year of Genocide and Bias: Western Media's Whitewashing of Israel's Ongoing War on Gaza

Major Western media outlets continue to prove that they are a party in the war of narratives, siding with the Israeli occupation. The article explains how these major Western media outlets are still refining their techniques of bias in favor of the occupation, even a year after the genocide in Palestine.

Mohammad Zeidan
Mohammad Zeidan Published on: 9 Oct, 2024
Failing Gaza: Pro-Israel Bias Uncovered Behind the Lens of Western Media

Journalists at CNN and the BBC expose the inner workings of their newsrooms, a year into Israel’s war on Gaza.

A picture of the Al Jazeera Media Institute's logo, on a white background.
Al Jazeera Journalism Review Published on: 8 Oct, 2024
Guns, Threats, and Poverty: The Daily Struggles of an African Journalist

The welfare of African journalists continues to deteriorate, from poor wages to security risks, arrests, detention, and even death. This common, ongoing trend generally affects the wellbeing of journalists during their discharge of duties, and these overlooked difficulties tend to affect the quality and output of their work.

Derick Matsengarwodzi
Derick Matsengarwodzi Published on: 26 Sep, 2024
Testimonies of the First Witness of the Sabra & Shatila Massacre

The Sabra and Shatila massacre in 1982 saw over 3,000 unarmed Palestinian refugees brutally killed by Phalangist militias under the facilitation of Israeli forces. As the first journalist to enter the camps, Japanese journalist Ryuichi Hirokawa provides a harrowing first-hand account of the atrocity amid a media blackout. His testimony highlights the power of bearing witness to a war crime and contrasts the past Israeli public outcry with today’s silence over the ongoing genocide in Gaza.

Mei Shigenobu مي شيغينوبو
Mei Shigenobu Published on: 18 Sep, 2024
How to Bring more Balance to Western Media Coverage of Israel and Palestine

How can journalists accurately cover Palestine without becoming unbalanced or biased? Here are some concrete tools and techniques for reporters to keep in mind.

A picture of the author, Megan O'Toole
Megan O'Toole Published on: 16 Sep, 2024
Journalist Mothers in Gaza: Living the Ordeal Twice

Being a journalist, particularly a female journalist covering the genocide in Palestine without any form of protection, makes practicing journalism nearly impossible. When the journalist is also a mother haunted by the fear of losing her children, working in the field becomes an immense sacrifice.

Amani Shninu
Amani Shninu Published on: 15 Sep, 2024
Anonymous Sources in the New York Times... Covering the War with One Eye

The use of anonymous sources in journalism is considered, within professional and ethical standards, a “last option” for journalists. However, analysis of New York Times data reveals a persistent pattern in the use of “anonymity” to support specific narratives, especially Israeli narratives.

Mohammad Zeidan
Mohammad Zeidan Published on: 8 Sep, 2024
Monitoring of Journalistic Malpractices in Gaza Coverage

On this page, the editorial team of the Al Jazeera Journalism Review will collect news published by media institutions about the current war on Gaza that involves disinformation, bias, or professional journalistic standards and its code of ethics.

A picture of the Al Jazeera Media Institute's logo, on a white background.
Al Jazeera Journalism Review Published on: 5 Sep, 2024
India’s Social Media Crackdown; Broader Implications for Journalism

India’s crackdown on X-Twitter accounts documenting hate crimes highlights the increased risks faced by journalists who report on these issues. The suppression of such accounts significantly hampers the ability of journalists to access and report critical information on hate crimes.

Rushda Fathima Khan
Rushda Fathima Khan Published on: 3 Sep, 2024
Cameroonian Journalists at the Center of Fighting Illegal Fishing

While the EU’s red card to Cameroon has undeniably tarnished its image, it has paradoxically unlocked the potential of Cameroonian journalists and ignited a movement poised to reshape the future. Through this shared struggle, journalists, scientists, conservationists, storytellers, and government officials have united, paving the way for a new era of ocean advocacy.

Shuimo Trust Dohyee
Shuimo Trust Dohyee Published on: 21 Aug, 2024
The Gaza Journalist and the "Heart and Mind" Struggle

Inside the heart of a Palestinian journalist living in Gaza, there are two personas: one is a human who wants to protect his own life and that of his family, and the other is a journalist committed to safeguarding the lives of the people by holding on to the truth and staying in the field. Between these two extremes, or what journalist Maram Hamid describes as the struggle between the heart and the mind, the Palestinian journalist continues to share a narrative that the occupation intended to keep "away from the camera."

Maram
Maram Humaid Published on: 18 Aug, 2024
India and Pakistan; Journalists building Bridges for Understanding

Amid decades of tension, journalists from India and Pakistan are uniting to combat hostile narratives and highlight shared challenges. Through collaboration, they’re fostering understanding on pressing issues like climate change and healthcare, proving that empathy can transcend borders. Discover how initiatives like the Journalists' Exchange Programme are paving the way for peace journalism and a more nuanced narrative.

Safina
Safina Nabi Published on: 12 Aug, 2024
Journalists Recount the Final Moments of Ismail Al-Ghoul

Journalists remembering the slain reporter of Al Jazeera in Northern Gaza, Ismail Al Ghoul. "He insisted on continuing his coverage from the northern part of the Gaza Strip, despite the challenges and obstacles he faced. He was arrested and interrogated by the Israeli army, his brother was killed in an Israeli airstrike, and his father passed away during treatment abroad."

Mohammad Abu Don
Mohammad Abu Don Published on: 11 Aug, 2024
Analysis: Media Disinformation and UK Far-Right Riots

Analysis on the impact of media disinformation on public opinion, particularly during UK riots incited by far-right groups. A look at how sensationalist media can directly influence audience behavior, as per the Hypodermic Needle Theory, leading to normalized discrimination and violence. The need for responsible journalism is emphasized to prevent such harmful effects.

Anam Hussain
Anam Hussain Published on: 8 Aug, 2024
Challenges for Female Journalists in Crisis Zones of Cameroon

Testimonies of what female journalists in Cameroon are facing and how they are challenging these difficulties.

Akem
Akem Nkwain Published on: 30 Jul, 2024
Daughters of Data: African Female Journalists Using Data to Reveal Hidden Truths

A growing network of African women journalists, data scientists, and tech experts is amplifying female voices and highlighting underreported stories across the continent by producing data-driven projects and leveraging digital technologies in storytelling.

Nalova Akua
Nalova Akua Published on: 23 Jul, 2024
Are Podcasts the Future of African Broadcasting?

The surge of podcasts across Africa is a burgeoning trend, encompassing a wide array of themes and subjects, and swiftly expanding across various nations.

Derick Matsengarwodzi
Derick Matsengarwodzi Published on: 11 Jul, 2024